● Digital Marketing

Digital Marketing Mastery

Meta Ads, Google Ads, TikTok, email — learn to build and optimize multi-channel campaigns that drive real business results. Every example uses GCC market data and real campaign case studies.

★★★★★ 4.8◷ 8h 10m▣ 12 lessons◉ 980 learners

12lessons8h 10mvideo time4.8rated course

AED 649 ~~AED 999~~

Join this course →Preview free lessons

✓ 8h 10m of video lessons
✓ 12 lessons
✓ Downloadable course resources
✓ Certificate on completion
✓ Mobile and desktop access

The outcome

What you’ll learn

✓ Set up and optimize Meta and Google ad campaigns

✓ Read and act on analytics data with confidence

✓ Build email sequences that convert cold leads

✓ Create a TikTok content strategy that drives traffic

✓ Write ad copy that resonates with GCC audiences

✓ Calculate and improve your ROAS across channels

✓ Build a full digital marketing dashboard

✓ Scale campaigns without losing efficiency

Course content

A focused learning path.

3 modules · 12 lessons

Digital Marketing in the GCC Context

Understand the unique landscape of Arab digital audiences.

3 lessons

▶GCC vs. Western Digital MarketsFree preview14:00 ▶Platform Breakdown: Where Your Audience LivesFree preview11:20

🔒The Conversion Funnel Framework16:00

Meta Advertising

Facebook and Instagram ads from setup to optimization.

5 lessons

🔒Meta Business Suite Walkthrough18:30

🔒Campaign Objectives & Bidding Strategy22:00

🔒Audience Building & Lookalikes19:40

🔒Ad Creative That Performs in Arabic Markets21:00

🔒Reading the Numbers: Ads Manager Analytics15:00

Google Ads & Search

Capture intent at exactly the right moment.

4 lessons

🔒Search vs. Display vs. Shopping12:00

🔒Keyword Research for Arabic & English Queries20:00

🔒Writing High-Quality Score Ad Copy17:30

🔒Landing Page Optimization16:00